Marketing

Product Marketing Specialist

Full Time Permanent

UK Jobs Board

UK and Eire Product Specialist – Marketing Department

Our leading client in Brierley Hill have a requirement for a product specialist to join their team on a permanent basis

Our client are an international medical device manufacturer and have sites all around

Job Role

Cradle to grave Product Management responsibility for the UK market of a critical product line. You will be responsible for gathering market feedback and engaging with the European Product Management team to drive product development, specification and the broader roadmap to suit the UK market requirements. You will be responsible for downstream marketing, taking all UK products to market with support and resource form the broader Marketing team.

Hours of work

08.30 – 17.00 OUT OF HOURS WORK AND TRAVEL ABROAD MAY BE REQUIRED

Description

* Accountable for categories financial performance Managing the new product introduction process throughout the lifecycle of the product; from ideas conception, to launch, review and discontinuation

* Gathering customer and market requirements, evaluating ROI and developing viable products/changes into technical specifications to be realised by R&D

* Identifying key market or customer opportunities and translating them into viable commercial ventures with clear objectives, and deliverables

* Analysing monthly sales data to deliver sales trend, growth and profitability reports to the VP of commercial operations

Tactical

* Adapting EU launch packages to suit the UK Market, including development of commercial messaging and overseeing and guiding creation of the marketing communications package

* Identify product and channel growth opportunities for the product segment and implement marketing and sales strategy with agreement from the Marketing Manager

* Support developing sales messaging and strategy of new products

* Create sales and technical training presentation in conjunction with Marketing Manager and Commercial Director

* Conducting and leading training sessions (sales & technical) with customers at HQ and around the UK to support introduction of new products & growth within current products

* Exploring and feedback opportunity for growth in existing product segments and/or with development of new products to Commercial Director, Product Management and R&D

* Gathering market competitor information, creating benchmarking and sharing findings with Sales team and Product Management

* Providing technical support to key customers and correcting issue either by returning products to HQ or field visits

* Support on events around the UK either presenting or on stand support for customers / end users

Education & Qualifications

* Degree or Equivalent

Job Training

* Excellent verbal and written communication

* Affinity for product / technical understanding

* Ability to build key relationships

* Presentation experience

Desired

* NHS Sales experience

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Tagged as: West Midlands